Poonawalla Fincorp Limited (PFL) is embracing the future of consumer lending by leveraging cutting-edge digital technologies. The company is enhancing its offerings in the consumer durable sector while introducing faster loan processing methods to make financing accessible to more consumers. This digital push is aimed at simplifying the lending experience, making it easier and faster for customers to access credit. A New Chapter in Consumer Durable Financing One of the major milestones in PFL’s strategy is its entry into the consumer durable financing market. By enabling instant loan approvals at retail outlets and facilitating direct fund transfers to dealers, PFL is creating an entirely new way for customers to finance their purchases. This new model cuts out the usual delays, enabling customers to walk into stores and walk out with the products they want, financed in just five minutes. This is especially beneficial in rural and semi-urban areas, where financing options were p...
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